"Strategic's  Observatory 2002 - Greece & Cyprus"
A unique mapping of Telecommunications in Greece and Cyprus, is now available

Athens, 10 September 2002 - The 8th edition of Strategic International's Observatory 2002 has been published, providing a unique mapping of the Digital Economy in Greece, Cyprus and the region covering TELECOMS, IT, INTERNET and NEW MEDIA.
Strategic's Observatory 2002 is considered the leading source of Quality Data, Analyses and Profiles for the Networked Economy, a useful tool for the industry, users and policy makers.
Strategic's Observatory 2002 comes in two forms: hard copy and CD-ROM. An internet sample is available at www.strategic.gr/publications. Apart from data and analyses for the Networked Economy, leading personalities, consulting companies and industry figures are presenting their views, concepts and strategies for the technology sector.
For more info, to review the new edition or to order on-line visit www.strategic.gr or send e-mail to publications@strategic.gr or call 010-72 29 571.
This year's edition comes at a time when the global technology sector is under considerable pressure. However, the SEEurope and EMed countries are hardly affected by these global developments, having their own race to catch up the developed countries and thus are presenting attractive growth rates in their IT and TELECOMS markets.

Regarding Telecommunications:
Greece: A Steady Growth for TELECOMS
The Greek Telecom Market's growth rate was 9,5% for 2001. Contrarily to the IT Market of that year, it stands for an impressive 5% of the country's GDP, quite near to the Western European average. All three domains of the market (fixed -mobile-equipment), grew in slower rates than the previous years. For the first time in the last years, telecom equipment presented the highest growth rates, with mobile telephony ranking second and already mature fixed telephony third, always in terms of growth rate. It is common knowledge that mobile telephony seems to be reaching the ceiling in penetration, while fixed telephony failed to refresh its product proposals and bring thus increased revenues to the industry.

Table1
Strategic's Top 20 TELECOMS Companies in Greece
(Ranked by Revenue, 2001)

Cyprus: Leading the Way in E. Mediterranean Telecoms
The geographical placement of Cyprus, standing in the middle of Eastern Mediterranean, is probably its most important telecom issue.
As of 2000, Cyprus had 650 telephone lines per 1000 persons among a population of close to 700.000. The current mobile telephone operator reports a penetration of 47% at the end of 2001, and offers advanced services such as short message service and WAP. Regarding 2000, there were six Internet Service Providers (ISP) and about 80.000 Internet users.
According to Strategic International's forecasts, the Cypriot Telecommunications Market in 2001, approached 245 million CYP, while in 2003 is expected to overcome 310 million CYP. The Services sector, in 2000, approached the 88,5% of the total market, while the Equipment sector was the rest 11,5%.

Figure 1
Growth Rates (%) of Cypriot Telecoms Market, 1995 - 2002

A unique guide for Telecoms
Strategic International/ K.Kataras S.A., capitalizing on its rich New Economy Research and Publications activities, publishes its annual "Strategic's TELECOMS, IT, INTERNET & NEW MEDIA Observatory 2002 - Greece & Cyprus", as part of a series of quality, information-rich annual publications for the New Economy. The issue is in English language and also available on CD ROM version, harmonizing with the requirements of globalization and the pan European expansion plans of many Greek and Cypriot New Economy companies. Inside it, the reader can find descriptions of Greek and Cypriot governmental strategies towards the Information Society, a thorough mapping of the Greek and Cypriot Telecoms industry, valuable overviews, trends and key figures for the Telecommunications Markets, profiles of major companies of the sector, bios of key Telecoms personalities of Greece and Cyprus, and many more that render this publication, an irreplaceable tool to the hand of entrepreneurs and decision makers involved or intending to involve in the field of the New Economy and Telecommunications.
(Similar contents are available in the same Strategic's Observatory 2002 for: IT, INTERNET and New Media)
Information
Those who want to obtain Strategic’s Observatory 2002 can order it on-line at the site http://www.strategic.gr or by contacting Strategic International (8, Issiodou str. 10674 Athens, e-mail: stratgc@otenet.gr or publications@strategic.gr
Tel: (+3)-010- 7229571, Fax: (+3)-010- 7224531).

Information
Those who want to obtain Strategic’s Observatory 2002 can order it on-line at the site http://www.strategic.gr or by contacting Strategic International (8, Issiodou str. 10674 Athens, e-mail: stratgc@otenet.gr or publications@strategic.gr
Tel: (+30)-210- 7229571, Fax: (+30)-210- 7224531).

About Strategic International SA
Strategic International SA (www.strategic.gr) is a Strategy Consulting firm specializing in Telecommunications, Information Technologies, New Media and the Digital Economy. The company has deep knowledge in the field, based on Market Research, Creative Analyses, International Customers and a strong network of partners in Europe. Main services include: Consulting, Market Research, Publications and Events.

Press Office (Photos, Statistics, Presentations, Interviews, etc.)
Mrs Nassy Kondyli
Strategic International / Kataras S.A.
8, Issiodou Str., 106 74 – Athens
Tel.: +30 210 72 29 571 - Fax: +30 210 72 24 531
Email:communications@strategic.gr