"Strategic's  Observatory 2002 - Greece & Cyprus"
A unique mapping of IT in Greece and Cyprus, is now available

Athens, 11 September 2002 - The 8th edition of Strategic International’s Observatory 2002 has been published, providing a unique mapping of the Digital Economy in Greece, Cyprus and the region covering TELECOMS, IT, INTERNET and NEW MEDIA.
Strategic’s Observatory 2002 is considered the leading source of Quality Data, Analyses and Profiles for the Networked Economy, a useful tool for the industry, users and policy makers.
Strategic’s Observatory 2002 comes in two forms: hard copy and CD-ROM. An internet sample is available at www.strategic.gr/publications. Apart from data and analyses for the Networked Economy, leading personalities, consulting companies and industry figures are presenting their views, concepts and strategies for the technology sector.
For more info, to review the new edition or to order on-line visit www.strategic.gr or send e-mail to publications@strategic.gr or call 010-72 29 571.
This year’s edition comes at a time when the global technology sector is under considerable pressure. However, the SEEurope and EMed countries are hardly affected by these global developments, having their own race to catch up the developed countries and thus are presenting attractive growth rates in their IT and TELECOMS markets.
Regarding IT:
Greece: A Steady Growth for IT
The Greek IT Market of 2001 reached the size of 2025,5 mil €, rising by 19% from 2000. Despite the high expectations of the past, Information Technologies in Greece failed to fulfill their promises and repeat the skyrocket course of the last five years. The sudden drop in growth rates was not all that due to the worldwide crisis in High-Tech. On the contrary, apart from the terrorist attack against NY of September 11th, which did have a negative impact, regional particularities were the ones to blame for the sudden drop in Market size growth rates.

Figure 1
The Greek IT Market Size & Growth Rates, 2001

Table1
Strategic's Top 30 IT Companies in Greece,
(Ranked by Revenue, 2001)

Cyprus IT Market Moves Steadily Upwards
The Cypriot IT Market, in 2000, was unique as long as there was a remarkable growth in the area of Services. The conditions seem to mature and the PCs market presented a higher growth than the expected, helping consequently all the sectors that depend on it like the education, the networking, the peripherals, the printers, etc.

In combination with the forecasts for a continuing growth of fundamental sizes of Cypriot IT market, plus the already high expenditure per capita in Information Technologies, 145 $ in 2000, the growth rates are expected to go slower the next years with a medium term stabilization a little bit more than 15%.

Figure 2
IT Market as (%) in GDP, 2000

A unique guide for IT
Strategic International/ K.Kataras S.A., capitalizing on its rich New Economy Research and Publications activities, publishes its annual “Strategic’s TELECOMS, IT, INTERNET & NEW MEDIA Observatory 2002 – Greece & Cyprus”, as part of a series of quality, information-rich annual publications for the New Economy. The issue is in English language and also available on CD ROM version, harmonizing with the requirements of globalization and the pan European expansion plans of many Greek and Cypriot New Economy companies. Inside it, the reader can find descriptions of Greek and Cypriot governmental strategies towards the Information Society, a thorough mapping of the Greek and Cypriot IT industry, valuable overviews, trends and key figures for the IT Markets, profiles of major companies of the sector, bios of key personalities of Greece and Cyprus, and many more that render this publication, an irreplaceable tool to the hand of entrepreneurs and decision makers involved or intending to involve in the field of the New Economy and IT.
(Similar contents are available in the same Strategic’s Observatory 2002 for: TELECOMS, INTERNET and New Media)

Information
Those who want to obtain Strategic’s Observatory 2002 can order it on-line at the site http://www.strategic.gr or by contacting Strategic International (8, Issiodou str. 10674 Athens, e-mail: stratgc@otenet.gr or publications@strategic.gr
Tel: (+30)-210- 7229571, Fax: (+30)-210- 7224531).

About Strategic International SA
Strategic International SA (www.strategic.gr) is a Strategy Consulting firm specializing in Telecommunications, Information Technologies, New Media and the Digital Economy. The company has deep knowledge in the field, based on Market Research, Creative Analyses, International Customers and a strong network of partners in Europe. Main services include: Consulting, Market Research, Publications and Events.

Press Office (Photos, Statistics, Presentations, Interviews, etc.)
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